Less Exercise
Less Insulin
Less Fat

Physiologically, we're still Neanderthals. In those days, our fight or flight response had to be acute so we could run for our lives. That's why our thigh muscles hold large stores of sugar they don't easily give up, ready for emergencies.

During our specially designed sprints, the muscles burn as much as a third of their sugar stores which triggers an alarm reaction and causes the muscles to rapidly "re-fuel" by sucking glucose from elsewhere in the body. This requires insulin. After two weeks of three regular sessions of High Octane Ride™, our bodies respond brilliantly by becoming very sensitive to small amounts of insulin. A 25% improvement in insulin sensitivity has been observed after as little as six sessions.

As insulin is a "sugar mover" and "fat blocker", the more you have in your body, the less likely you are to be able to shift fat. Less insulin means our bodies burn fat more efficiently, rather than laying it down in the body.

Ulrich's Fat Reduction

View Case Study
Insulin stores your fat - High Octane Ride

More Mitochondria. More fat burning.

This type of HIT also increases mitochondria, the power plants of your cells. More of these mean your body burns even more fat, not just when you're exercising, but even for hours afterwards. Your body revs up to become a more efficient metabolic machine.

HOR™ also increases your body's energy needs long after your session is over. This is because during the sprints, your muscles can't get oxygen fast enough for the work they need to do, so they switch to anaerobic metabolism (energy production without oxygen). This creates an "oxygen debt".

In order to replenish and recover back to normal (pre-HOR™), your body carries on burning calories for up to 48 hours afterwards. This effect is much bigger with high intensity exercise.

“Inactivity is the real problem and onset of disease is slow. In our labs we see insulin sensitivity increase by an average of 28%. This is substantial and no drugs can do it. These 10 minutes will make a difference.”


What happens when science and fitness collide